Alexis C. Madrigal

Alexis Madrigal is the deputy editor of TheAtlantic.com. He's the author of Powering the Dream: The History and Promise of Green Technology.

Two Working Parents, One Sick Kid

When both mom and dad have jobs, the cultural default is that mom will be the one to take the day off and stay at home.

The Future of Iced Coffee

At its cafes, Blue Bottle might make one of the best iced-coffee drinks in America. But are artisan businesses doomed to fail when they try going mainstream?

What Is Pinterest? A Database of Intentions

Evan Sharp, one of the co-founders of Pinterest, delves into what the wildly popular image-collecting site is really about, and what it's likely to do in the future.

How to Teach Google What a Story Is

Deep inside Google, a small team has been trying to solve a problem that's easy for any schmuck around the watercooler but frighteningly difficult for the world's most data-rich company: telling a story.